ApplyBoard’s Growth Journey from 0 to Billion

Martin Basiri ApplyBoard

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ApplyBoard is the world’s largest online platform for international student recruitment, with over 500 employees in 20 countries.

Martin Basiri is the co-founder and CEO of ApplyBoard which has had a truly remarkable journey to date and recently closed its latest round of financing, valuing the company at $1.4 billion.

In this session, Martin shares the secrets and lessons learned from their exponential growth journey. Specifically, we will discuss:

  • Coming up with the idea and getting to product-market fit
  • Tactics for driving customer acquisition and growth
  • Strategies for finding the right key early team members
  • Scaling to 500+ employees all around the world without breaking the culture
  • Fundraising during a global pandemic and becoming a unicorn
  • Navigating the shifts and challenges along the way

Book recommendation – The Score Takes Care of Itself