Craig Nile, VP Sales at Codat ($70M in funding) and previously, Head of Enterprise Sales at Slack shares the playbook for building and scaling Enterprise Sales Teams from 0 to Billion.
Specifically, Craig covers:
– Defining your target customer
– Roles and KPIs for your sales team
– Sales team structure and design
– Who to hire and when
– Different selling styles and when to use each
– Overview of Account-Based Marketing
– Sales funnel and definitions
– Mapping the buyer journey
– Industry Averages
– Sales Enablement Tools