Clinching Your Series A

Mar Hershenson

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There is a lot of confusion among founders as to the right approach to raising a Series A. Depending on what vertical you’re in, whether it’s e-commerce, consumer, SaaS, or marketplace, there is different knowledge that people have as to what you need to hit to be a series A company.

In this session, Mar Hershenson, Co-founder and Managing Partner at Pear.VC gives us a masterclass on clinching your Series A. Specifically, Mar covers:

  • Planning, executing and iterating on an Ops plan
  • Which metrics are predictors of success
  • How to communicate with data
  • Fundraising strategy and process
  • Investor engagement

Mar is the Co-founder and Managing Partner at Pear.VC, a Silicon Valley-based early-stage venture capital fund with a portfolio that boasts of successes like DoorDash, Gusto, Guardant Health, and Branch. Pear.VC portfolio companies include 2 IPOs, over $80 Billion in valuation, and more than $5 Billion in funding raised.

Pear.VC also runs a top-notch accelerator. Learn more about their fund, accelerator plus access the slides at the bottom of this link.


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