John Hall, Co-founder of Calendar and Author of the best-selling book “Top of Mind”, joins us to share his playbook for building market authority for personal and company brands. He’ll cover how to engage people in a way that keeps you top of mind when they are making important decisions, positioning you and your company to own your industry.
In this session, John will share:
- Habits and strategies that will help you bring opportunity to your product and brand
- Ways you can use content to build trust and authority in your industry.
- How you can measure success both qualitatively and quantitatively.
- Tactics for helping others that will result in improving your performance