Location: Canada (Toronto Preferred, Vancouver may be considered)
Job Type: Full-time
Boast Background
Each year the U.S. and Canadian governments give out billions of dollars in R&D tax credits and innovation incentives to fund businesses, but the application process is cumbersome, time-consuming, and receiving the money can take 12+ months.
Boast helps organizations accelerate innovation through government tax credits and R&D intelligence. Boast software integrates financial, engineering, and project data to increase the speed, accuracy, and size of eligible tax incentives. Boast removes the mystery, complexity, and difficulty from the process to become the R&D source of truth. With operations across the U.S. and Canada, more than 1,000 innovative companies have leveraged Boast to get more money faster for less time and risk
Boast is building the future of tax credit and R&D intelligence technology. We believe in building a community of innovators and professionals who want to learn. Boast co-founded the Traction.io conference and community, which today has over 80,000 participants. We’ve secured $23M USD in funding and have been featured in TechCrunch, VentureBeat, Fox Business, Forbes, and other publications as a force in the space.
Join our mission to help our clients accelerate their innovation through tax incentives and R&D intelligence.
Job Description:
The Demand Generation Manager is responsible for generating qualified sales leads and opportunities with revenue contribution accountability. You will work across all marketing channels identifying ways to deliver results at targeted unit economics. Growth is the primary focus for this role and success is based on measurable performance.
This role will report to our Interim Head of Marketing.
What You’ll Do:
- Demand Generation Manager – Job Description – TD
- Meet monthly sales qualified leads (SQL), opportunities, and budget targets
- Build and execute a lead generation engine that is scalable across geographies and industries. This is a very hands-on role
- Responsible for achieving all demand generation pipeline and revenue targets through solution-based, customer-driven campaigns that span paid (SEM, display, social, email) and direct marketing (events, webinar, direct mail, thought leadership)
- Responsible for strong alignment, communication, and accountability with sales, SDR, and other functional teams
- Own program/campaign performance reports and share insights to the broader team
- Manage monthly and quarterly budget
- Stay up to date with our industry and customer trends
- hands-on role
What You’ll Need:
- Demand Generation Manager – Job Description – TD
- Exceptional written and verbal communication skills
- Proven track record of success in implementing multi-channel marketing campaigns (paid digital, website digital strategy, direct marketing, etc.)
- Demonstrate ability to manage marketing budgets, allocating and optimizing spend across tactics and experience with forecasting results
- Intermediate knowledge of Salesforce, HubSpot, Google Analytics, and Excel
- Works well under pressure in a high growth environment that is constantly changing
- Consistent can-do attitude
To apply, please send a resume, cover letter and relevant information to [email protected] today.
